Unleashing Manufacturing Innovation: The Power of a Unified Customer Experience Platform (CXP)
In today’s digital, always-on world, innovation is no longer a luxury. To stay ahead of the competition, manufacturers must deliver world-class customer experiences with solutions that increase efficiency, mitigate risks, and accelerate time-to-market. But for many manufacturers, legacy, on-premise systems and business silos result in disconnected customer experiences that prevent even the best companies from […]
What leads to innovation?
The world needs innovation. As global events impact our daily lives and the world becomes increasingly digitized, innovation is the key to moving forward in business. It has always been the case, but more and more companies are now waking up to this reality and to the multitude of opportunities that innovation offers. Somebody asked […]
4 Lessons Enterprise B2B Companies Can Learn from Amazon
Amazon has upended the digital commerce world. Many customers are now skipping brick and mortar stores and ordering everything, from electronic gizmos to groceries, from Amazon. In 2019, the company’s 2-day Prime Day sale generated an estimated $7.1 billion dollars in sales, topping its 2018 totals for Black Friday and Cyber Monday. In total, the […]
Accelerate Your Digital Commerce By Engaging the Millennial Buyer
Millennials are no longer the workforce of the future—they are the workforce of the present. By 2020, millennials—the generation born between 1981 and 1996—are expected to make up 50% of the workforce, and by 2030, millennials are expected to comprise as much as 75% of the workforce, according to the U.S. Bureau of Labor Statistics. […]
B2B Voice Search: How This Technology Could Be Your Key Competitive Advantage
Markets are intensely competitive. You and your teamwork day in and day out to craft strategies, woo customers, and otherwise carve out competitive advantages. It’s not easy and the spoils go to the victors. One emerging technology that could give early B2B adopters a competitive advantage is voice search, which could revolutionize B2B sales. Voice […]
Headless Commerce: What is It and How Does it Work?
“Headless commerce” might sound like something straight out of a horror story but it’s actually a revolutionary development that could have a big impact on eCommerce and digital marketing. With headless commerce, the front and backend of an eCommerce platform are decoupled. While the two remain connected through APIs, with headless commerce you can implement […]
Feature Checklist for Modern Digital Commerce Platforms
Time is the most limited resource in your customers’ lives, and they don’t want to waste it. If your site doesn’t load quickly when a customer clicks or isn’t easy and intuitive to find products on, you’re going to miss that sale. Simply being online isn’t enough anymore, you need to deliver a top-notch customer […]
Better User Experience: 6 Essentials to Include in Your eCommerce UX
It’s no surprise that online sales have been soaring over recent years. In fact, in 2018, eCommerce sales increased a staggering 18%. This massive surge in eCommerce means there are even more competitors fighting for a customer’s attention. If you are still trying to target your customers with an old website, your competitors will leave […]
Digital Commerce Complexity: How to Deliver Product Content
Most of us don’t think twice about jumping on to Google to search for anything we need to know about or quickly shopping on Amazon for home, personal, recreational or even for work. Today’s consumers expect find product information within a few seconds and a couple of clicks – even in a B2B setting. One […]
PhaseZero Announces CxCommerce™
A Global B2B and B2C E-Commerce Cloud Platform that Accelerates Digital Transformation for Industrial and Automotive Companies CLEARWATER BEACH, Fla., Oct. 1, 2018– PhaseZero Ventures, a digital transformation and enterprise Software-as-a-Service firm, announced the release of CxCommerce™ 4.0, its global B2B and B2C e-commerce cloud platform featuring comprehensive customer experience management capabilities to deliver digital commerce […]